On Oct. 22, A. Malcolm aired for the very first time. Here’s a look back at the uptick in the ratings for Outlander Season 3, Episode 6.
We waited a week longer than we necessarily wanted, but Outlander Season 3, Episode 6 aired on Oct. 22, 2017 for the very first time. And while it disappointed for some, it was everything others wanted. That’s the nature of adaptations and of the creative process in general.
Like previous episodes, it’s important to look back at the ratings. This was the most anticipated episode of the entire season. Fans were eager to see Claire and Jamie reunite after their 20 years apart. Despite knowing how long it took for the two to reunite in the books, many weren’t happy that it took six episodes to see the major reunion.
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Many elements of the episode mirrored the wedding. They were nervous at first, but once that was out of the way, they were able to enjoy a night of passion together. We even got to see Claire meet her nephew, Young Ian, after he surprisingly walked into the brothel room.
But how did the ratings perform? It shouldn’t be all that surprising that the episode was the highest-rated and highest-viewed of the entire season. Sassnenachs were ready for it and the week off wasn’t going to prevent people tuning in live.
TV Series Finale has the Live + Same Day ratings for the STARZ channel. This doesn’t include the ratings through the app, as Nielsen isn’t able to count that just yet. It’s only just started counting the Amazon Prime Video ratings. However, when it comes to viewing through the channel, the episode saw a 20% increase in the demo and 7% increase in the total audience compared to the previous episode.
Personally, “A. Malcolm” wasn’t my all-time favorite episode of the season, but I enjoyed it. I went in with no expectations since I hadn’t read the novel before watching. I also loved that all three children were included in the conversation instead of leaving the Willie reveal for later. It was bad enough Laoghaire was kept from Claire.
What did you think of “A. Malcolm?” Share your thoughts in the comments below.
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